WHDH: News Graphics

previous project
next project

WHDH needed to visually communicate understandable and readable previews of upcoming news stories without spoiling the entire story.

Preview of a story about dogs reuniting with their owner. Format: BAM.

Preview of a story about a pedestrian getting hit on the highway. Format: PROJECTOR.

Preview of a story about Taylor Swift returning back to the stage after the possible terrorist attack was stopped. Format: BAM.

For each graphic made, about two to four images that corresponded to the title of the news story were merged. I utilized Photoshop to make these images into one graphic. More images were used depending on textures or overlays. The typography would be changed in terms of sizing, formatting, boldness, and letter case for each graphic. Typefaces remained within WHDH's brand guidelines. Each graphic also remained within WHDH's graphic layouts. The images, type, and any overlays would be tied together in subtle ways of layering to be legible and keep the professional aesthetic.

imagery: istock & ap photos · layout design & compositon: jen bradford · branding: whdh channel 7

previous project
next project